Brookside by Hershey’s, Tinder, Jal and Panzani come on-board as Associate Sponsors as the world culture festival preps up with brimming enthusiasm!
18th January, 2018 Mumbai: Hear hear! Ardent travelers, music enthusiasts and foodies – there’s a lot brewing at the plush green vineyards of Sula this February! SulaFest, the first world class culture event of the year, is all set to send its fest-goers on an adventure-coaster with a two-day bonanza of world music, gourmet food, and wine and spirits from across the globe.
Nestled amid scenic mountainsides in the gorgeous setting of the Sula vineyards, the contemporary Indian music festival is ready to chisel this year’s festivities, in a bid to make way for bigger and better engagement on-ground.
Not only will SulaFest be presenting more than 100 artists from different and distinctive parts of the world, but the specially curated food menus and a large, ambrosial wine and spirit menu is sure to make a global fair out of the Indian music festival! Some of the celebrated artistes who will be seen sending the crowd into a tizzy include Gypsy Hill, Crystal Fighters, Parov Stellar, and Amit Trivedi. From oriental and Mughlai food to burgers, Indian, Italian cuisines and more, popular gourmet houses such as Mainland China, Hungry Monks, Burger Barn, Makaloo, Konkani Rassa, Maroosh and Urban Spice to name a few, will take fest-goers on a delectable journey at SulaFest. Moreover, wine and spirit brands from countries far and wide such as Beluga, Hardys, Mud House, Kumala, Asahi, Pittu Cachacha and more will be available to fuel the excitement further!
Now in its 11th edition, the mega music festival has also roped in some of its biggest partners to provide fest-goers with an experience like no other! Tinder, the world’s leading app for meeting new people will add an extra dose of coolness to SulaFest 2018 with a bunch of exclusive activities including grape-stomping and fun games. In addition, “Camp Tinder” at SulaFest Tent City will feature an exclusive series of intimate after-hours acoustic sessions with some amazing artists, all taking place next to a cozy bonfire. SulaFest’18 also welcomes back Brookside by Hershey’s with their stores at the festival, they will be seen sampling and retailing their pomegranate, Blueberry and Raspberry chocolates. Jal- the hydration partner – will set up its stores as well as Panzani pastas which will be paired with Sula Wines at the tasting room. The associate sponsors will create unique experiences on-ground for all consumers!
Fest-goers can look forward to some entertaining, interesting and interactive activities that include exclusive opportunities to meet and hang with your favorite artists performing at the SulaFest tent city, a distinctive grape stomping event at the vineyard, after-hours acoustic guitar and bonfire, treasure hunts, exquisite wine and food pairing sessions among so many others!
So if you’re the kind of person who enjoys basking under the Sula sun with some good music, food and fine wines, head to Sula Vineyards this February 3rd and 4th to witness a one-of-a-kind weekend getaway with SulaFest 2018!
So, how do you book the tickets for one of the most fun weekends of the year?
Head to Book My Show here!
About Sula Vineyards
Sula Vineyards is by far India’s first choice in wine. Their award-winning wines are available nationwide at the finest hotels and restaurants and are also exported throughout the world. Sula is on track to sell a million cases of wine in 2018.
Sula is also a pioneer in India’s wine tourism opening the country’s first winery Tasting Room in 2005 and first vineyard resort, Beyond by Sula, in 2007. In March 2017, the company opened India’s first heritage winery resort, The Source at Sula. Their annual music festival SulaFest taking place yearly in the first weekend of February is one of the country’s most awaited festivals.
With over 250,000 visitors last year, Sula is one of the most visited wineries in the world and the #1 spot where Indians first taste wine.
Sula Vineyards recently won the prestigious Drinks Business Award 2016 for the ‘Best Contribution to Wine and Spirits Tourism’! This is the first time an Indian company has won a Drinks Business Award.
Firmly committed to remaining at the forefront of Indian wines, Sula continues to experiment with new varietals, engage in sustainable agriculture and support the local rural economy. Sula is well on its way to becoming one of the world’s most sustainable wine producers.
In addition, the company is also a leading wine and spirits importer, with Sula Selections, a portfolio of prestigious brands like Rémy Martin Cognac Fine Champagne, Cointreau, Hardys, Cono Sur and Asahi.
For information on the entire Sula brand portfolio, visit www.sulavineyards.com