Recognized by the prestigious Drinks Business Awards for
`Best Contribution to Wine and Spirits Tourism’
May 5th 2016,Sula has made history as the first Indian company to win a Drinks Business Award. Sula Vineyards – India’s # 1 wine producer was awarded for ‘Best contribution to Wine and Spirits Tourism’. This award recognizes global wine and spirits company’s efforts to draw customers to a unique tourism experience.
The Drinks Business is a global leading wine and spirits publication that showcases the most important and latest developments in the drinks industry. The DB Awards have become one of the most prestigious and respected commemorations in the industry. The 13th Annual DB Awards ceremony was held at the Olympia Exhibition Centre in West London on May 4th during London Wine Fair 2016. Rajeev Samant, CEO & Founder, Sula Vineyards was present at the ceremony.
On receiving the award, Rajeev Samant said, “It’s really nice when all the hard work you’ve put in is recognized in this way by such a prestigious publication! We are one of the most visited vineyards in the world with over 200,000 visitors and we believe we are the #1 spot in the world where people drink their first glass of wine. Combine that with SulaFest and it’s something very special in the Wide World of Wine. It’s the first time an Indian company has won a Drinks Business award and we are over the moon!!”
15 years ago, Sula was the first to set up a winery in Nashik – the city is today known as the wine capital of India. Sula is a pioneer in wine tourism in India, having opened the country’s first Tasting Room at a winery in 2005 and the first vineyard resort, Beyond by Sula, in 2007.
The company’s yearly music festival SulaFest, attracting over 10,000 people over two days, has become one of the country’s most awaited music festivals.
Sula Vineyards discovered Dindori as a wine making region, and it is today regarded as having the best terroir for producing red wine in India.
This recognition is a testament to Sula’s successful efforts in putting India on the world wine map!
About Sula Vineyards:
Sula Vineyards is by far India’s first choice in wine. Their award-winning wines are available nationwide at the finest hotels and restaurants, and are also exported throughout the world. Sula is on track to sell a million cases of wine in 2016.
Sula is also a pioneer in India’s wine tourism opening the country’s first winery Tasting Room in 2005 and first vineyard resort, Beyond by Sula, in 2007. With over 200,000 visitors last year, Sula is one of the most visited wineries in the world and the #1 spot where Indians first taste wine.
Firmly committed to remaining at the forefront of Indian wines, Sula continues to experiment with new varietals, engage in sustainable agriculture and support the local rural economy. Sula is well on its way to becoming one of the world’s most sustainable wine producers.
In addition, the company is also a leading wine and spirits importer with Sula Selections, a portfolio of prestigious brands like Remy Cointreau, Hardys, Ruffino and Asahi.
For information on the entire Sula brand portfolio, visit www.sulavineyards.com