A sparkling reason to celebrate

Sula launches a ‘Limited Edition’ bottle for Holi adding extra colour to India’s favourite festival!


 

On the occasion of Holi, Sula Vineyards launches a‘Limited Edition’ Sula Brut in Maharashtra, Delhi and West Bengal. Sula has produced only 1000 cases of what is an exclusive Methodé Champenoise sparkling wine in a colorful, groundbreaking and stunning packaging.

The design that exhibits splashes of bright colors across the bottle, is inspired by the chaotic beauty and vibrancy of Holi, with blue handprints thatwork as a perfect motif, signifying how Holi brings out the child in everyone.

Colors on the bottle seem lifelike, denoting the exuberance and joie de vivre that only Indian festivals, and typically Holi exude!This neverbefore done activation in the country not only reflects Sula’s pioneering spirit but also how Sula is rooted in its Indian origin – taking pride in the multicolored ethos that is India.

The bottle is super-exclusive and perfect to grab as a gift when one goes out to #GetSplashed this Holi.

Talking about the latest addition to the portfolio,Cecilia Oldne, VP – Marketing, Sula Vineyards, says, “Holi is a favourite festival and we wanted to make this one extra special and colourful! The design of this limited edition beauty includes all the vibrant colours of the rainbow, reflects joy, and is created to put a smile on one’s face. Let’s welcome Holi back by popping some happiness!”

The wine will be available in Maharashtra, Delhi and West Bengal priced at Rs. 1050.

Sula Brut tastes best when served chilled and in good company!

About Sula Vineyards:

Sula Vineyards is by far India’s first choice in wine. Their award-winning wines are available nationwide at the finest hotels and restaurants, and are also exported throughout the world. Sula is on track to sell a million cases of wine in 2016!

Sula is also a pioneer in India’s wine tourism opening the country’s first winery Tasting Room in 2005 and first vineyard resort, Beyond by Sula, in 2007. With over 250,000 visitors this year, Sula is one of the most visited wineries in the world and the #1 spot where Indians first taste wine.

Firmly committed to remaining at the forefront of Indian wines, Sula continues to experiment with new varietals, engage in sustainable agriculture and support the local rural economy. Sula is well on its way to becoming one of the world’s most sustainable wine producers.

In addition, the company is also a leading wine and spirits importer, with Sula Selections, a portfolio of prestigious brands like Remy Cointreau, Hardys, Ruffino and Asahi.

For information on the entire Sula brand portfolio, visit www.sulavineyards.com

 

 

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